Jamie Wei Huang SS18: Modernity and Colour

Slick silhouettes, pom poms and ruffles took centre stage at Jamie Wei Huang’s immaculate and contemporary SS18 show.

The bright, white and airy Swiss Church on Endell Street in London’s Covent Garden was the perfect backdrop to Huang’s uber-polished Spring/Summer collection.

If you haven’t heard of Huang before, she was born and bred in Taiwan, graduating from London’s hugely reputable Central Saint Martins College back in 2012. Just one year later, Huang launched her eponymous label with great critical acclaim, and now, her apparel is sold with some of Britain’s most luxurious retailers, such as Harvey Nichols and Dover Street Market.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

Now, onto the collection. Huang’s collection entitled ‘Dew’ was inspired by the recounting and re-emergence of memories. Beginning with an array of sophisticated stripes in coordinating pairs, whether it be a boxy longline blouse and midi skirt, or a collared shirt with loose trousers, the garments became more bold and self-assured as the show went on, just like it was mimicking the process of a reappearing past memory.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

This sequence continued throughout the show, with pale-hued stripes soon fading into intense sky blue pinstriped denim, the pinstripes emboldening into deep indigo with red accents, continuing into fiery red denim and ending in flamboyant waistcoats with stylish ruffle detailing.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

Even if the garment did not feature a vibrant primary colour, it still made a statement. A slouchy trench coat in a muted khaki green shade was accented with brilliant blue elasticated waist detailing. Some white garments used a subtle floral material, but contrasted this softness with a strong, confident shape. Similarly, the more laid-back ivory sweatshirt had dramatic cutouts, lined with sharply ruffled fabric.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

Speaking of cutouts, this on-trend design aspect featured throughout Huang’s collection, frequently seen in loose-fitting flared jeans and at the back of some dresses.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

The accessories added a quirky characteristic to the collection. Each ensemble was finished with adorable mules, usually paired with an identical or completely contrasting ankle length sock. The models also sported dangling pom pom earrings which framed their windbitten, rosy-fresh faces and plaited up-dos.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

By updating classic feminine designs for an on-trend Spring/Summer wardrobe, Huang’s collection thrives at classically outfitting confident women but allowing a fun, free-spirited personality to shine through.

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

Jamie Wei Huang Spring Summer 2018. London Fashion Week. British Fashion Council

What are your thoughts on Huang’s latest collection? We’d love to hear in the comments below!


Text: Natalie Zannikos

Images: Emily Pringle

Digiprove sealCopyright secured by Digiprove © 2017 Irina Gorskaia

Leave a Reply