For the new Spring/Summer 2019 collection Nike is set to release several classic models of sneakers made from eco-friendly materials. Nike have been on a journey towards more sustainable production practices for many years now, and Backstage Tales fully support the new initiative. Eco sneakers will be available for purchase at the beginning of the summer.
Did you know that 75% of all Nike product contains recycled material? For example, to make the model VaporMax 2 Random Nike used remnants of Flyknit material. To produce Air Force 1, Blazer Low and Cortez Nike used Flyleather material made from recycled leather. The brand also used plant-based dyes for the textile parts of the sneakers.
FIVE AIR SUSTAINABILITY FACTS BY NIKE
- A dye-coloring process for Air soles allows 99% of recoverable dye water to be recycled
- All Air sole innovations designed since 2008 are composed of at least 50% recycled manufacturing waste.
- Today, Nike Air Manufacturing Innovation facilities divert more than 95% of manufacturing waste from landfills — that’s 51 million pounds of materials (the equivalent of nearly 10 Olympic-size swimming pools) from May 2016 to 2017 alone.
- The new Nike Air Max 270 Air sole boasts one of the largest, tallest, and most visible cushioning systems to date and contains more than 70% recycled manufacturing waste.
- The VaporMax Air sole, which contains more than 75% recycled material, has allowed Nike to remove the need for a foam mid-sole.
“At Nike, we know that the future of sport is interlocked with the future of our planet. That understanding serves as our North Star for sustainability. Without fresh air and clean water, athletes can’t thrive. Without stable climates and healthy ecosystems, they can’t push to reach their potential. Without access to safe places to play and train, they can’t compete on a level playing field”. – Noel Kinder, Nike’s Chief Sustainability Officer
HOW THE NEW ECO SNEAKERS ARE MADE
Do you like the new collection of eco sneakers? You will be able to buy it at the beginning of the summer.
Text: Irina Gorskaia